About Us ALPS
Alps Beauty Group is one of India’s leading beauty and wellness brand and is internationally recognized for celebrating the essence of classis, timeless & elegant beauty.
Founded in 1988, the Alps Beauty Group has created a distinct identity with its sheer passion and love for beauty. When Indian beauty industry was still in a nascent stage, Alps introduced the concept of ‘Beauty Clinics’ in the country. It was a revolutionary idea that completely transformed the face of Indian beauty industry. A perfect amalgamation of beauty, science & technology, beauty clinics brought safe, affordable & dermatologically advanced beauty treatments within the reach of India women.
Alps has always remained much ahead of its time. Thanks to the vision and guidance of its Founder & Chairman Ms Bharti Taneja, the group works with an aim of bringing the best in beauty to its clients. The eclectic and premium range of services in – Skin, Hair, Nails & Makeup – makes Alps the ‘quintessential beauty destination’ of Indian women. And the brand truly holds the love of its valued patrons close to its heart.
Enjoying absolute supremacy in Indian beauty market for almost three decades, Alps has pioneered the art of makeup and skincare in true sense. From celebrities to most affluent socialites, the brand has worked with women and men from all walks of life. Beauty is not just a profession for the team of Alps, it’s the passion that brings content & joy to their heart. Magazine covers, Editorial shoots, TV shows and Fashion shows – the Alps team has created some head-turning looks that later became hot trends in the industry.
The brand’s portfolio also includes Alps Academy, Beauty products and Bharti Taneja Foundation. Each entity is truly immersed in the brand’s philosophy of ‘working with passion and persistence’. The brand is committed to the vision of making India a global leader in beauty & wellness industry.